Mobile
Worldwide, mobile phone usage continues to experience extremely rapid growth. With the advent of 3G, online entertainment, gaming and mobile entertainment as well as payment and financial services have rapidly proliferated. For communication service providers (CSP) the need to deploy new services faster than competition has resulted in investing in complex service delivery mechanisms. This combined with a continuously evolving network infrastructure increase leakage and fraud risks - a challenge even more critical as the pressure for profitability increases.
Challenges for the Operator
- A mixture of technologies, not always compatible, leading to integrity and QoS (Quality of Service) issues
- Complex partner owned ecosystem (eg., MVNOs, Mobile-Banking etc), leading to inconsistency in data and data formats across multiple systems
- Calculation of revenue share for 3rd party content and VAS providers in complex business models
- Defining unit of billing, verifying invoice calculations while tracking the complete transaction from source to bill
- Complexity in provisioning customers with dynamic service plans
- Increased exposure to subscription, dealer, prepaid recharge, content, PRS, bypass and internal frauds
- Fraud and credit risk management are some of the most affected areas with the risk management team faced with an average bill five times the previous value, shrinking margins, increased exposure to third party content providers and pressure to increase the average revenue per user (ARPU)
How do we solve your problem?
- Ability to perform extraction, transformation and loading of data from any diverse data points, be it in a simple OSS/BSS environment or in a complex partner owned ecosystem, hence detecting leakages as and when it occurs
- Provide end to end coverage of Fraud and Revenue Assurance needs for mobile service providers through processing of data right from the exchanges through mediation, rating, billing and collection systems
- Pre-activation and Post-activation analysis available for the business users, providing relevant details in a single snapshot view, enabling for provisioning of customers with dynamic service plans
- Solution allowing a 360 degree view to co-relate the suspect’s behaviors against known fraudulent patterns thus predicting the nature of frauds in a timely and efficient manner
- Web Based Solution, enabling skilled staff resources to focus on higher return, value added tasks, thus easily mitigating the Fraud and Credit Risk issues